Problem
iCoupon offered a smart, scalable solution for travel retail, but their old site didn’t communicate it effectively. The layout was cluttered, the UX confusing, and the story too technical for decision-makers to instantly “get it.” It lacked trust and clarity.
Solution
We rebuilt iCoupon’s website around clarity, confidence, and conversion. With streamlined messaging, intuitive navigation, and a polished design system, the new brand experience now speaks directly to airports, airlines, and retailers turning a complex tech product into a no-brainer solution.
